Friday, 1 September 2017

1.6 A2 and A3 Research Portfolio Pre-exam Assessment

A2 and A3 Application of research methods and techniques

FSA assessment: Timed response to the question 450 words 
http://ctkmediatechadv5-3.blogspot.co.uk/2017/09/fsa-ofcom-exam-question-1-understanding.html

A1: Understanding research methods and interpreting research data
Band 1: 5-8 marks
(Fail)
Band 2: 9-12 marks
(Pass)
Band 3: 13-15
(Merit)
Band 4: 13-15
(Distinction)
Basic understanding of topic

Understands significance of the topic
Comprehensive understanding of the significance of the topic
Limited connections to media theories and debates
Some relevant connection made to theories and debates
Mostly relevant connections to theories and debates
Detailed and precise connections made to theories and debates
Basic Description of research methods
Understanding of data usage in the research methods used in the article
Analysis of research methods in the article
Evaluation of research methods in the article
Superficial use and consideration of qualitative OR quantitative data 
Unsupported evaluative judgements on suitability of research methods in article
Supported with evaluative judgements on suitability
Fully supported with evaluative judgements on suitability

Qualitative AND quantitative data interpreted showing consideration and applied to response
Qualitative AND quantitative data clearly interpreted showing consideration of the validity and applied to response
Qualitative AND quantitative data fully interpreted showing consideration of the validity, reliability, bias and clearly applied to response








TASK 1: In Pairs: Summarise the methods and techniques and show how they can be applied to specialist subject areas.

Using your Research Methodology and your Summary of findings and conclusions from your Homework, answer the following questions (150 word per question)

1. Explain (give reasons, make connections) (M) in detail (D) the points that are significant to BOTH Children's Consumption of Media and Parental Attitudes

2. What debates are presented or raised about Children's Consumption of Media and Parental Attitudes? What additional debates could be relevant to this topic?

3. What links or connections to debates can be made to the topic? Is there any consumption or production theories relevant to the TECHNOLOGY or AUDIENCE you could identify links to?

4. What research has been conducted and what do you notice about the sample, bias, the questioning and the balance between primary and secondary?

5. How much qualitative in relation to quantitative has been carried out? What are some of the strengths and weaknesses of the methods?

6. Overall, how suitable (VALID and RELIABLE) is the research conducted? How could the research methodology be improved?

7. What research will you need to undertake to build upon the conclusions of this study?

8. Which Media Sector will you be examining and How does the findings of this report impact on this?


Task 2: Individual activity: Learners should individually construct appropriate materials such as surveys, questionnaires and research plans in preparation to conduct research into a specified topic within a specialist subject area.

Task 3: Set your Research Question based on the findings (Technology and Audience), and how production and consumption relates to your Sector

Write out your methodology 


1. Design and Conduct your 2 x Primary Research Methods
2. Conduct your 4 Secondary x Research Methods


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